PRIVACY STATEMENT (Last Revised August 18, 2020)
This privacy notice describes how we collect, process and share personal information through the http://myParts.Cat.Com website (this “Site”). This notice is consistent with Caterpillar’s Global Privacy Statement, which describes how Caterpillar collects, processes and shares personal information, rights that you may have under privacy laws, and other information relevant to Caterpillar’s processing of personal information. Caterpillar’s Global Privacy Statement is available at http://www.caterpillar.com/dataprivacy
What personal information does this Site collect and process, and why?
- User Provided Information
We collect personal information that a user voluntarily provides to this Site. If the user creates an account or purchases a Product, the user will be asked for information such as the user’s name, company name, address, telephone number and e-mail address. When the user searches for a Product the user might also provide information relating to the user’s or other’s equipment (e.g., machines, engines), equipment fleet or other business information such as equipment location. When the user purchases a Product on this Site, the user will be asked to provide payment information (e.g., credit card data). Similarly, if the user e-mails us through the “Contact Us” link, we will ask for the user’s name and e-mail address (the user may choose to provide additional information as well) so that we can respond to the user’s questions or comments. Any fields that are optional (as opposed to required) will be designated as such. We might also collect information from Dealers relating to an order that a user places on this Site that the Dealer fulfills or services relating to a Product purchased on this Site.
We might also collect a user’s email address as part of promotions or other efforts to collect user’s email addresses. These email addresses will be used for marketing communications by Caterpillar, our dealers and third parties acting on our behalf. We may also collect a user’s phone number that we may use to provide marketing and non-marketing phone, text and SMS communications if the user expressly consents to receive such text and SMS communications.
This Site allows a user to search for and order certain Caterpillar products (each, a “Product”). If the user desires to order a Product, the user will be required to enter credit card or other payment information with the order. A third-party payment processor will collect and process the credit card or other payment information. The order will be fulfilled and the Product sold by either Caterpillar or an authorized Caterpillar dealer (a “Dealer”). If a Dealer fulfills the order and sells the Product, then we will provide the user’s information to the Dealer to enable the Dealer to fulfill the order. In addition, for both Dealer-fulfilled and Caterpillar-fulfilled orders, the applicable Dealer will provide services to the customer in connection with the order such as handling warranty claims or returns. As a result, if Caterpillar fulfills the order, we will provide customer-provided information to the applicable Dealer to enable the Dealer to provide the services. In addition, your indication of your desire to receive marketing-related communications will also be provided to the applicable Dealer.
In addition, if a user contacts our Customer Care Center by telephone, we may assist the user in purchasing Products on this Site or Caterpillar products from other Caterpillar websites, such as parts.cat.com. During the course of providing such assistance, we may ask for the user’s name and email address and, if we assist the user to purchase Products from the Site or Caterpillar products from other websites, we will ask for the user’s payment information (e.g., credit card data).
- Automatically Collected Information & Tracking
- Third Party Integration, Services and Tracking
We link to third party solutions that enable third-party companies to collect certain information when you visit this Site. These companies use non-personally-identifiable information (e.g., click stream information, browser type, time and date, subject of advertisements clicked or scrolled over, hardware/software information, cookie and session ID) and information that may allow for identifying you (e.g., static IP address) during your visits to this Site and other websites in order to provide advertisements for products likely to be of greater interest to you or advertising-related services, such as ad delivery, reporting, attribution, analytics, and market research. These third parties typically use a cookie, pixel tag, web beacon or other similar tracking technologies to collect this information. For example, in the course of visiting our site, these third parties may place or recognize a unique cookie on your browser in order to collect certain information about you and your interest in our Products and could be used to show you ads on other websites based on your interests. This information may also be used to relate devices that belong to the same user (based on user behavior or other information collected) or re-identified to an individual user (e.g. an email address). More information on these is available in our Cookie Disclosure. In addition, three of these third parties are described below:
Microsoft’s Bing Ads - Bing Ads collect user information (including personally identifiable information) from Microsoft online properties, apps and other technologies like tags, pixels or unique tracking codes (“Bing Ads User Data”). Microsoft uses Bing Ads User Data for purposes of delivering Bing Ads including, where applicable, retargeting and conversions. Microsoft uses Bing Ads User Data for its own purposes, including to improve its services. To learn more about how Microsoft collects, uses and processes personally identifiable information, including information on how to control the use of your data for interest-based advertising from Microsoft, please see its Privacy Statements at https://privacy.microsoft.com/en-us/privacystatement.
Facebook Ads – Facebook collects user information (including personally identifiable information) from Facebook, Instagram, Messenger and other products and features offered by Facebook apps and other technologies like tags, pixels or unique tracking codes (“Facebook User Data”). Facebook uses Facebook User Data for purposes of delivering Facebook Ads including, where applicable, retargeting and conversions. Facebook uses Facebook User Data for its own purposes, including to improve its services. To learn more about how Facebooks collects, uses and processes information and how you can manage or delete information about you please see its Data Policy at https://www.facebook.com/about/privacy.
Google’s Google Analytics - Google Analytics is a third party analytics service. We use Google Analytics to collect information about the use of this Site. Google Analytics collects information on visitor behavior on this Site such as how often users visit this Site, what pages they view when they do so, and what other websites they used prior to coming to this Site. We use the information we get from Google Analytics to analyze user behavior, improve Site performance, personalize the user experience, and analyze the effectiveness of our marketing campaigns. Google Analytics collects only the IP address assigned to you on the date you visit this site, rather than your name or other identifying information. Google Analytics anonymizes the IP address before it is stored. We do not receive the non-anonymized IP address. We may combine the Google Analytics data with first and third-party data information which may include personally identifiable information. Although Google Analytics plants a permanent cookie on your web browser to identify you as a unique user the next time you visit this site, the cookie cannot be used by anyone but Google. To learn more about how Google collects and uses data, visit https://policies.google.com/privacy/partners. For opt-out options specific to Google Analytics, please visit https://tools.google.com/dlpage/gaoptout.
- Do Not Track Signals
At this time, this Site does not respond to “Do Not Track” signals that may be sent by your browser. We may revisit this as standards develop on how such signals should be interpreted and applied.
Where can I obtain further information about this Site and its privacy practices?
For more information about this Site and its privacy practices, please contact us at:
Attn: Customer Interaction Center
100 N.E. Adams Street
Peoria, Illinois 61629
For additional corporate contact information, please see the Global Privacy Statement at
What happens if this privacy notice changes?
We reserve the right to amend this privacy notice. If we update or change this privacy notice, the changes will be made on this page. Your use of this Site following the posting of changes to this privacy notice will demonstrate your acceptance of those changes.